For rapid integration of call tracking data into your system, Delacon’s call tracking solution allows clients to access call reports either through HTTP requests or via FTP updates. Delacon’s XML API sends the raw call tracking data in an XML format direct to your system so that you can customise the data into any format that you require.

The XML format looks like this:

<?xml version=”1.0″?>
<CallingFlows>
<CallingFlow>
<IncomingCallNumber>61123456789</IncomingCallNumber>
<Geo-Origin></Geo-Origin>
<Number1300>1300123456</Number1300>
<TransferredNumber>61987654321</TransferredNumber>
<Time>2014-05-02 11:44:27.154</Time>
<Result>Normal</Result>
<DealerID>1300654321</DealerID>
<DealerName>Newnum_1300456789</DealerName>
<DealerCategory>New</DealerCategory>
<Duration>124</Duration>
<DurationOf1300>141</DurationOf1300>
<VoiceMailLeft>No</VoiceMailLeft>
<SearchEngine>google</SearchEngine>
<Type>free</Type>
<Keyword>looking_for_great_product</Keyword>
<URL>https://www.google.com.au/ — landing page – http://www.landingpage.com.au/ — clientip – 123.456.789.123</URL>
<ExtraTracking></ExtraTracking>
<Converted>Y</Converted>
<SurveyOutcome></SurveyOutcome>
<SurveySalesAmount></SurveySalesAmount>
</CallingFlow>
</CallingFlows>

Read more about Delacon’s XML API. For more information about our XML API please contact us to discuss your data requirements in more detail.