Delacon’s call tracking software uses dynamic telephone numbers displayed on your websites, and dedicated tracking numbers for your offline marketing, to give you the complete data picture.
With call tracking in place, you can more effectively understand your customers, optimise marketing campaigns, and streamline budgets to maximise return on investment. If you’re only measuring online conversions via web form submissions, you’re missing a key metric that’s vital when determining the success of marketing campaigns.
Track incoming calls
Attribute calls to their marketing source
Improve CPA and ROI
Optimize campaigns down to the keyword level
How does Delacon call tracking work?
By using our call tracking technology, you’ll be able to track your customers’ journeys from the marketing initiative through to the phone call and beyond. You will capture information about every call that feeds directly into reporting software, ready for segmentation.
We work with enterprises, agencies and government organisations. Our powerful call analytics will enable you to accurately track calls, get a more precise understanding of your cost per acquisition, and understand what your customers want when they call.
If customers contact your business by phone, you should be using Delacon's call tracking solution.
Manage call flows to ensure they are answered by the right person at the right time.
Pinpoint drop-off in the buyer’s journey and enhance the customer experience.
Track call conversions on the same platform you’re already using to analyze online conversions.
Visually track call conversions to increase ROI across marketing channels, and dive into in-depth call metrics and call performance
Unique phone numbers follow and track website visitors throughout their browsing sessions.
Analyze conversations, spot keywords and categorize calls using our AI-enabled solution.
How can we help? Get in touch.
Request a demo or free trial from one of our specialists or contact us with your questions